Semantically-Enabled Optimization of Digital Marketing Campaigns
Category
Academic chapter/article/Conference paper
Language
English
Author(s)
- Vincenzo Cutrona
- Flavio de Paoli
- Aljaž Košmerlj
- Nikolay Nikolov
- Matteo Palmonari
- Fernando Perales
- Dumitru Roman
Affiliation
- University of Milan-Bicocca
- Slovenia
- SINTEF Digital / Sustainable Communication Technologies
- Spain
Year
2019Publisher
Springer
Book
The Semantic Web – ISWC 2019
Issue
11779
ISBN
978-3-030-30795-0